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Email Marketing Basics for Subscription Content

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There's a lot of tips out there about email and content marketing, but what if your product is content? In this in-depth How-To, we highlight email marketing best practices for online publishers and other subscription sites that make their money through their premium content. Discover benchmark statistics, the virtues of in-house and third-party lists, great subject line keywords, and how you can best adhere to CAN-SPAM laws. Plus, we list 15 best practices you should observe and 6 advanced step...

 

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