Building Customer-Focused Products: Market Segmentation

Building Customer-Focused Products: An Insiders Guide to Market Research,is a series compiled by product owners with decades of experience in creating and launching successful subscription products. In this part of the series, Diane Pierson walks through a primer on market segmentation.
Hello! If you are a paying Subscription Insider Member, please log in below to continue reading. Otherwise, click subscribe below to enjoy access to all of our premium content.

Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.
You May Be Interested In:

Online Briefing:
Jan. 20, 2021 at 1 PM Eastern

Subscription Commerce 2021:
Recurring Payment Trends You Need to
Understand & Manage Now

REGISTER NOW