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December 15, 2017

Five on Friday: Meal Kits for Dogs, First Click Free and News Subscribers

Auto-renew Subscription, Business Operations, Business Services, Business Strategy, Consumer Services, Free Subscription, Industry Announcements, Memberships, News, Payment Processing, Product Development, Revenue and Sales, SaaS and Cloud Services, Subscriber Acquisition, Subscriber Only, Subscription Apps, Subscription Boxes, Subscription Business Marketing /

In this weeks Five on Friday, Pet Product News explains the growing trend of high-quality, direct-to-consumer pet food subscriptions, the American Press Institute reports on the three types of news subscribers, 2Checkout, formerly Avangate, shares features and updates included in its winter 2017 software release, Marketing Land discusses why the end of Googles First Click Free policy will give publishers the ability to regain control of monetization strategies, and Admiral releases new self-serve plans and a platform for adblocking revenue recovery.

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Patreon Rethinks New Fee Structure After Creators Balk

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We messed up.’ That was Patreon CEO Jack Conte’s response to creators who balked after the company announced new changes to their fee structure last week which, creators said, would result in the loss of patrons who make small contributions. Under the new fee structure, Patreon planned to replace its existing 5 percent cut plus third-party payment processing fees with a 2.9 percent fee structure plus a $0.35 fee per pledge to be passed on to patrons, effective December 18.

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