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June 13, 2017

Customers on Government Assistance Can Get Amazon Prime at a Discount

Leave a Comment / Auto-renew Subscription, Business Operations, Business Services, Business Strategy, Consumer Services, Industry Announcements, News, Product Development, Revenue and Sales, SaaS and Cloud Services /

Rarely a week goes by without Amazon (NASDAQ: AMZN) in the news with a new product, feature or some sort of announcement. This week is no different with two notable news items. First, Amazon announced that customers participating in government assistance programs can sign up for Amazon Prime at a discounted rate of $5.99 per month, following a 30-day free trial. There is no annual commitment, and Prime members can cancel at any time.

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Developing Content for Your Members That Keeps Them Engaged

Leave a Comment / Memberships, News, Product Development, Subscriber Acquisition, Subscriber Only /

Content is a major aspect of your membership business. Regardless of whether you offer an online service, a gym membership, or something entirely different – you have to get your content right. Scott Whitaker, Subscription Insider Guide to Membership Strategy, walks through a 3-step exercise to help your membership organization create an effective content system: a catalog, categories, and a calendar.

Developing Content for Your Members That Keeps Them Engaged Read More »

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