This Week’s Subscription Headlines: Shipping, Social and Snap

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In this week’s subscription headlines, WaPo and Snap (formerly Snapchat) sign a deal to reach millennials, Microsoft officially launches the Outlook.com subscription, and Digiday reveals how The Economist turns social visitors into subscribers. Also, this week we’re reading subscription news about platforms and publishers playing the access game, lower estimates for ad blocking the US, and new rules in the EU for online subscriptions.

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