Consumer Reports Hopes to Grow Readership with Redesign & Memberships
Consumer Reports is celebrating its 80th year with a redesign, complete with a new color scheme, rating system and tiered membership options. Many of the changes will roll out in the November 2016 issue, but others – like the membership tiers – are still in the works. Because Consumer Reports does not accept outside advertising, the redesigned will focus on appealing to the changing needs of its readers and growing digital readership. The magazine’s last redesign was in 2014.
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