In addition to all the second quarter 2021 financials, there were some big subscription headlines this past week. YouTube is testing a ‘Premium Lite’ subscription to make ad-free viewing available for less, News Corp is buying an oil price information service for $1.15 billion, and Dallas Morning News’ parent sees its first year-over-year increase in subscription revenue in six years. Also, Walmart is offering subscription services through its partnership with Adobe, in a sign of the times, the Washington Post hires its first Chief Subscription Officer, and the New York Times postpones a return to the office indefinitely, thanks to the COVID-19 Delta variant.
Walmart Offers Subscription Services Through Adobe Partnership
Dallas Morning News Parent Sees First Year-Over-Year Rise in Subscription Revenue in 6 Years
The Dallas Morning News