The Role of Usage Data: What It Means & What It Can Do for You

In the latest article in our “Best of Subscription Show” series, Patrik Bruce, lead product manager at DigitalRoute, breaks down usage data and how it applies to subscription businesses.

Patrik Bruce, lead product manager at DigitalRoute, breaks down usage data and how it applies to subscription businesses....

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Filed in Business Model, Business Strategy, Data and IoT, Growing, Subscriber Acquisition, Subscriber Only, Subscriber Retention

Alexis Miller

Alexis Miller is a writer, podcast host, creator, and digital marketer. She has a degree in Journalism and Entrepreneurship from the University of St. Thomas. Alexis is a published writer, covering topics that range from health/wellness to business to creative writing. Alexis has years of experience creating digital marketing strategies for start-up, non-profit and established for-profit organizations. She is an avid world-traveler, dedicated reader and outdoor sports enthusiast. She lives with her husband, Sean, and their two Australian Shepherds, Josie and Heath.