Weekly Subscription News: Losses, Launches and Listings

Featuring Twitter, News Corp, Instagram and YouTube

We are nearly halfway through November, and Twitter Blue, Disney Plus and Instagram are making subscription headlines. Twitter’s subscription product, Twitter Blue, is finally launching in the U.S., after initial testing in Canada and Australia; for one weekly only, Disney Plus is offering a $1.99 introductory subscription special for a subscribers’ first month; and Instagram’s creator subscriptions are getting ready to launch. Also, News Corp Australia profits took a $60.7 million loss, Facebook is testing paid subgroups with subscriptions and exclusive content, and AAA tries to attract younger members with quality content.

Twitter’s Subscription Product ‘Twitter Blue’ Launches in the U.S.
Nieman Lab

Week-long ‘Disney Plus Day’ Offers $1.99 Introductory Subscription
Apple Insider

Instagram’s Creator Subscriptions Nearing Launch, App Store Listing Reveals
TechCrunch

News Corp Australia Posts $60.7M Loss as Pandemic Takes Toll on Media
The Guardian

YouTube’s Testing Ways to Funnel More Viewers Directly to Shorts
Tubefilter

Facebook Tests Paid Subgroups with Subscriptions and Exclusive Content
Slashgear

How AAA Uses Content to Drive Renewal Rates, Attract Younger Members
Media Post

Google News to Relaunch in Spain After Mandatory Payments to Newspapers Scrapped
The Verge

Filed in Consumer Media and Publishing, Entertainment and Streaming, Memberships, News, Product Development, Revenue and Sales, Scaling, Starting, Subscriber Retention

Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!