Lexus Launches Subscription-Style ‘Complete Lease’ Program in the U.S.

Lexus is the latest auto manufacturer to dip its toe in the subscription waters, though they aren’t calling their new program a subscription, per

Lexus is the latest auto manufacturer to dip its toe in the subscription waters, though they aren't calling their new program a subscription, per se. Last week, Lexus announced a new, full-service Lexus Complete Lease program which mirrors many auto subscriptions. Lexus Complete Lease is a two-year lease with a 20,000-mile cap, and the payment includes the lease cost, maintenance, insurance and connected services like SiriusXM and Lexus Enform Remote Destination Assist in one bundled monthly payment....

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Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!