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Online Cooking School Uses High-Quality Videos to Attract Members and Land Partnerships

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Quick Overview

Founded in 2005, Rouxbe provides classic culinary school training through online videos. Not just another recipe or cooking tips site, the team of trained chefs and film industry veterans creates high-quality videos, quizzes, and instructor feedback to teach subscribers the fundamentals of cooking. CEO Paul Bloom tells Insider how they create those videos, and how limiting free content on the site has opened up new content partnership deals with third-party sites -- their best...

 

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