Research and Benchmarks

Understanding the latest trends, research and benchmarks is key to know how to focus your subscription business and which opportunities to pursue. Leverage our analysis and statistics for your market and budget planning, creating your business plan, or even competitive analysis.

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Amazon is now showing interest in becoming a prescription drug provider. CVS has offered to acquire healthcare giant Aetna. As these behemoths step, none-too-lightly, into
Content Marketing is used by over 90% of marketers in the U.S. Unless you have been working under a rock, Content Marketing is big. Its
Paid content is continually evolving, from consumer usage, attitudes, and preferred payment methods to segments of the paid content industry still adopting digital subscriptions. In
Giving Tuesday is a new holiday, the Tuesday after Thanksgiving, that encourages donations, especially online. Thats a great way to inspire donors, but for continuing
The subscription box industry is still growing, and publishers are shifting from an ad-revenue model to a new reliance on subscription. That makes this holiday
Influence Marketing is an increasing part of marketing strategy and budgets and if its included in yours, know the data that can inform your program.
Are you considering crowdfunding to launch or scale your subscription business? Make sure you understand the global trends and key players in crowdfunding before you
In this STATPACK, E-mail Marketing in the U.S., we look at e-mail marketing sizing, use and strategy, effectiveness and metrics, email advertising, mobile email marketing,
In this STATPACK, E-mail Usage in the U.S., we look at e-mail usage by consumers. We examine email usage by consumers, consumer behavior, how consumers
Need a stat for a presentation or business plan? Perhaps you need to find proof points for your team or next years budget planning? We

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