Product Development
The subscription products we develop and build are our reason for being. We build them to offer subscribers and members something they need or want, that we love to provide. But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.
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Rent the Runway adapts their clothing subscription business model to streamline the company and meet the changing needs of today’s shoppers.
In this article, we’ll discuss winning member-centric strategies used by two popular D2C brands to tackle challenges and fuel tremendous growth.
Microsoft is buying ZeniMax Media, the parent company of Bethesda Softworks, for $7.5B, bringing a new suite of games to Xbox Game Pass.
The DC Universe comic book subscription service will rebrand as DC Universe Ultimate, and will move its streaming video content to HBO Max.
Gaming growth, TikTok competitors, and publishing partnerships dominate the subscription headlines this week.
In its fourth quarter fiscal year 2020 financials, Peloton reported triple digit increases in fitness subscriptions, workouts and revenue.
Apple has officially announced the launch of three Apple One subscription bundles ranging in price from $14.95 to $29.95.
Xbox Game Pass announced last week that subscribers will get access to EA Play this holiday season for no additional cost.
Discover how to manage conflict between your sales channels to grow revenue. Learn best practices for managing between sales channels such as online, in-store, or
Disney Plus subscribers can watch Mulan for free in December, ByteDance buys UIPay, and Scientific American celebrates 175 years.
