Product Development
The subscription products we develop and build are our reason for being. We build them to offer subscribers and members something they need or want, that we love to provide. But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.
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Bloomberg Media tests subscriber-only content; Bally Sports direct-to-consumer estimated to attract 4.4M subscribers & $2B; Google delays cookie removal.
YouTube TV adds new features for $20 a month; Amazon offers 6 mos. of Disney+ to new Amazon Music Unlimited subscribers, and Facebook files $36M
Facebook has launched its own subscription newsletter service, Facebook Bulletin featuring articles, podcasts, exclusive content and more.
Big tech giant Amazon is going old school, launching a vinyl of the month club subscription for $24.99 a month.
DC Comics extends digital magazine to print; Twitter opens applications to test new content subscription features; and CNN to sell NFTs.
Verizon has launched the Family Money Program, an app designed to teach kids about financial literacy, with parental oversight.
Netflix has launched a new online store, Netflix.shop, to sell exclusive merchandise inspired by Netflix shows like Yasuke, Eden and Lupin.
Earlier this week, Paramount+ launched an ad-supported streaming tier for $4.99 a month or $49.99 a year.
Twitter Blue, Twitter’s first paid subscription service, is now live in Canada and Australia as an in-app purchase on iOS.