Product Development
The subscription products we develop and build are our reason for being. We build them to offer subscribers and members something they need or want, that we love to provide. But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.
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Streaming isn’t just for entertainment. In conjunction with its Dreamforce conference, Salesforce is launching Salesforce+ for business content.
Spotify is testing a less expensive, ad-supported tier, Spotify Plus, for as low as $0.99 a month.
Pearson is getting into the subscription game with its new Pearson+ textbook subscription service, starting at $9.99 a month.
Tumblr faces backlash from new subscription service, Substack acquires “Letter,” and PayPal announces super app.
Apple reported record revenue of $81.4B in the third quarter of fiscal 2021, a 36% increase year-over-year.
Microsoft finished fiscal year 2021 strong, driven by double-digit growth in cloud services.
SiriusXM announced the launch of a new subscription tier – the Platinum VIP package – a comprehensive subscription with special perks and exclusives.
In its Q2 2021 financials, AT&T’s WarnerMedia reported strong revenue and subscriber growth, driven by HBO Max.
Twitter reported total Q2 revenue of $1.19 billion, a 74% increase year-over-year and an 11% increase in monetizable daily average users.