Product Development
The subscription products we develop and build are our reason for being. We build them to offer subscribers and members something they need or want, that we love to provide. But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.
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A young Canadian company called Hubba is making waves internationally with its goal to become the “single source of truth” for product information. They’d like
These days you can get just about anything in a subscription box, and with the growing popularity of the subscription model, many entrepreneurs have entered
Earlier this week, executive editor Richard Kim announced that The Nation, America’s oldest weekly magazine, would erect a metered paywall. Effective Monday, January 11, regular
KidPass, a children’s activity subscription service, launched last week in New York City, says The Wall Street Journal. The startup was founded by three New
Starz is the latest premium channel to go solo as a direct-to-consumer, over-the-top (OTT) streaming video service, joining competitors Showtime and HBO. Starz CEO Chris
You may recall a political dust-up this summer when the Clinton campaign accused the Sanders campaign of gaining illicit access to its voter data. How
This week’s Five on Friday features resolutions for 2016, including: reducing costs and publication backlogs, increasing subscriber engagement, expanding product offerings and managing growth on
In this week’s subscription news headlines, Apple humble-brags about a record-breaking holiday season for the App store. Adele resists the streaming music trend and the
Seeso, NBCUniversal’s comedy subscription service, officially launched this week, following a one-month, web-only trial. Unlike other over-the-top (OTT) streaming video services, Seeso is focused solely
Last month we reported that ad blocking is a $21.8 billion problem. That’s how much money publishers lost last year in advertising revenue because of
