Mather Economics shares subscription trends with Subscription Insider.

Mather Economics: COVID-19 Subscription Trends and Recommendations for Publishers

Dr. Matt Lindsay, president of Mather Economics, shares subscription trends, risks and opportunities, and recommendations for digital publishers.
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Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.
Strategies for Revenue Protection and Growth during Crisis

Strategies for Revenue Protection and Growth During Crisis

Join our panel of executives from J.P. Morgan and BillingPlatform as they share critical insights and techniques that can be used to protect existing revenue streams as well as unlock new ones during times of crisis.
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Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.
Legal Insider

Update to Pending California Law on Automated Subscription Renewals

A pending California bill would amend the California Automatic Renewal Law on automated subscription renewal. The bill passed the full Assembly yesterday by a vote of 72-1 and is on its way to the CA Senate.
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Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.
Legal Insider

New Pending Bill In CA Addressing Automatically Renewing Offers

I would like to bring to your attention a bill pending in California regarding automatically renewing offers which has already passed unanimously in committee and is on its way to a to full house chamber vote. California already requires full disclosure of the offer terms and an explanation of the full price that a consumer […]
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Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.
Customer Retention Trends 2020

Customer Retention 2020: 5 Trends That Will Change Your Subscription Business

Change is here for the subscription industry. Customer retention is top priority while competition grows and customer expectations shift. So, which trends should be on your radar? And what strategies and tactics should you be using to ensure subscriber growth?
Hello! If you are a paying Subscription Insider Member, please log in below to continue reading. Otherwise, click subscribe below to enjoy access to all of our premium content.

Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.
15 fabulous subscription apps to improve productivity when working from home

15 Fabulous Subscription Apps to Improve Your Productivity When Working from Home

In the wake of the coronavirus outbreak, life as we know it has changed. As of March 28, 229 million people in at least 26 states, 66 counties, 14 cities and one territory have informal or official “shelter in place” orders, reports The New York Times. People can typically leave home for essential purposes, like […]
Hello! If you are a paying Subscription Insider Member, please log in below to continue reading. Otherwise, click subscribe below to enjoy access to all of our premium content.

Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.

Kia Uses Zuora to Offer Connected Car Services via Subscription

Source: Kia Motors Last week, subscription management platform Zuora, Inc. announced that it has partnered with Kia Motors to offer UVO link, a suite of...

30 Retention Tips and Tricks to Plug Subscriber Leakage

The key to a profitable subscription business is retention. Here are Subscription Insider's 30 tips and tricks to improve retention and plug subscriber and revenue leaks!
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Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.

Subscription Price Optimization: Six Tactics to Get It Right

One of your more difficult tasks as a subscription business owner is optimizing your price so you can realize the maximum life time value and profitability. Finding the pricing that works best for your business requires a consideration of many factors, including price testing, site design and sale pricing. In this best practice article we walk through six tactics to get your testing started on the right track.
Hello! If you are a paying Subscription Insider Member, please log in below to continue reading. Otherwise, click subscribe below to enjoy access to all of our premium content.

Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.

Five on Friday: Adblocking, Advertising and Influencing

Happy Valentine's Day! In this week's edition of Five on Friday, we share highlights from Blockthrough/PageFair's 2020 adblocking report to see how adblocking is moving to mobile, YouTube's advertising revenue hits a staggering $15 billion in 2019, Content Marketing Institute schools us on what we need to know about vanity metrics, Canada warns brands and influencers to follow the rules, and Flipboard launches a subscription video service.
Hello! If you are a paying Subscription Insider Member, please log in below to continue reading. Otherwise, click subscribe below to enjoy access to all of our premium content.

Subscription Insider is uniquely focused on the business of subscriptions.

Subscription Insider is uniquely focused on the business of subscriptions.
We deliver the information, training and research that subscription entrepreneurs, executives, and their teams need to support improved decision making, skills, and profitability.

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