Best Practice and How To

Dr. Matt Lindsay, president of Mather Economics, shares subscription trends, risks and opportunities, and recommendations for digital publishers.

Join our panel of executives from J.P. Morgan and BillingPlatform as they share critical insights and techniques that can be used to protect existing revenue streams as well as unlock new ones during times of crisis.

A pending California bill would amend the California Automatic Renewal Law on automated subscription renewal. The bill passed the full Assembly yesterday by a vote of 72-1 and is on its way to the CA Senate.

I would like to bring to your attention a bill pending in California regarding automatically renewing offers which has already passed unanimously in committee and is on its way to a to full house chamber vote. California already requires full disclosure of the offer terms and an explanation of the full price that a consumer […]

Change is here for the subscription industry. Customer retention is top priority while competition grows and customer expectations shift. So, which trends should be on your radar? And what strategies and tactics should you be using to ensure subscriber growth?

In the wake of the coronavirus outbreak, life as we know it has changed. As of March 28, 229 million people in at least 26 states, 66 counties, 14 cities and one territory have informal or official “shelter in place” orders, reports The New York Times. People can typically leave home for essential purposes, like […]

Source: Kia Motors Last week, subscription management platform Zuora, Inc. announced that it has partnered with Kia Motors to offer UVO link, a suite of...

The key to a profitable subscription business is retention. Here are Subscription Insider's 30 tips and tricks to improve retention and plug subscriber and revenue leaks!

One of your more difficult tasks as a subscription business owner is optimizing your price so you can realize the maximum life time value and profitability. Finding the pricing that works best for your business requires a consideration of many factors, including price testing, site design and sale pricing. In this best practice article we walk through six tactics to get your testing started on the right track.

Happy Valentine's Day! In this week's edition of Five on Friday, we share highlights from Blockthrough/PageFair's 2020 adblocking report to see how adblocking is moving to mobile, YouTube's advertising revenue hits a staggering $15 billion in 2019, Content Marketing Institute schools us on what we need to know about vanity metrics, Canada warns brands and influencers to follow the rules, and Flipboard launches a subscription video service.