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How do you figure out whats effective? Testing, endless testing, having a good research methodology (such as not testing multiple things in one email), and
This was a big week for subscription companies with news that Mastercard is waffling on its policy for auto-renewals, Sony is being fined 2 million
If youre tired of hearing the political rhetoric of the federal government shutdown, weve got some interesting subscription updates to distract you. In this weeks
Earlier this week, Viacom Inc. (NASDAQ: VIAB, VIA) announced that has agreed to buy the leading free streaming service, Pluto TV, for $340 million in
Condé Nast is starting out the year with staff cuts to the Glamour magazine team, part of the parent company’s overall reorganization plan. According to
Here is a number to marvel over: $2.3 trillion. Thats the size the subscription revenue marketplace will be in 2020 if economic forecasters are to
There is a new law enacted in Washington D.C. which will place new restrictions on businesses that sell goods or services to consumers pursuant to
In October, MoviePass parent company Helios & Matheson Analytics Inc. (NASDAQ: HMNY) announced that it would spin off its struggling movie subscription service, MoviePass. That
Wine-by-the-glass subscription company Vinebox raised more than a glass last week – they raised $5.9 million in seed funding with lead investor Harbinger Ventures. Harbinger
Last week Lisa B. Dubrow, Esq. reported on anticipated new rules to be issued by Mastercard based on an announcement Mastercard made on January 16th,