Here are ten takeaways from Bill Baird from the Mobile Marketing DMA that you can use as a springboard as you plan and implement
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In LinkedIn’s third quarter earnings report, the online professional network posted a net loss of $4.3 million, compared to a $3.4 million for the
In the Netherlands, a new way to access digital news articles is making noise, and it may mean trouble for subscription publishers. A recent
After 18 months of work, 8 months of beta testing and 25,000 reader comments, The Guardian’s U.S. website revealed a sleek, new look last
Pandora, the popular internet radio platform, is testing out an aggressive new ad model to boost revenue and improve conversion. Under the new model,
Office 365 Home and Personal gained 1.5 million subscribers last quarter, an increase of 27% over the previous quarter, bringing the total number of
Hits. Page Views. Unique Visitors. Duration of Visit. For years, website and blog owners have used traditional website statistics and Google Analytics to measure
Apple’s purchase last month of the Dutch digital magazine publishing platform Prss has raised questions about their plans for developing a news aggregation app,
Earlier this year, the Washington Post announced a Newspaper Partner Program to grow its digital subscriber base. Starting in May, the Post began offering
This week it was Staples. Two weeks ago, K-Mart. Before that Target, Dairy Queen, and Home Depot. And the list goes on. When it
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