Do you know how to achieve the “Retention Point” in your business, that moment when your members fall in love with you and become Lifers?
In this on-demand seminar, we’ll show you why that happens and the exact steps to make it happen more often, on purpose. With one-half of subscription revenue growth coming from retention, understanding how to achieve your own Retention Point can make a big difference in your renewals.
Robert Skrob, president of Membership Services, Inc. and expert on growing membership businesses, will reveal:
- The five fallacies of membership retention that most subscription businesses implement that actually INCREASE member churn rates.
- Five case studies of subscription business turnarounds (or successful launches) including a publisher, subscription box, SAAS, association and a charity/nonprofit.
- Simple tactics you can swipe and deploy within your membership program to improve retention.
- How Robert has helped subscriptions achieve 90-95% annual renewal percentages
- The single biggest misunderstanding subscription companies believe that kills membership growth.
Before you can generate new subscribers, you’ve got to implement systems to stop your members from quitting. This seminar is focused on delivering actionable tactics to understand how to increase member lifetime value.
ON-DEMAND VIDEO: