More Subscription Marketing Lessons from The NY Times and The Economist

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On Monday I blogged about the interesting Cyber Monday promotions done by both the New York Times and The Economist.Sadly, the links I embedded in the blog post were not only not working by Tuesday, but went to dead pages.While's it's definitely a best practice to take down any time-sensitive promotion as soon as a deadline has passed, you don't want to discourage leads who may want to visit the site later. While it took the New York Times a few days, they finally re-directed their Cyber Monday ...

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