Cross Sell Old Content With Timely Additions To Increase Revenues

Do you have an archive of old content sitting in some ethereal back-end on your site? If so, you can harness all that “vintage”
Do you have an archive of old content sitting in some ethereal back-end on your site? If so, you can harness all that "vintage" material for new online sales -- especially if that content will shed light on existing trends and events. That's what Foreign Affairs is doing for its plus subscribers, who receive old articles and commentaries by legendary thought leaders, repackaged with a new introduction and timely updates by FA editors. For example, the…...

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