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Case Study Lesson: Compete.com’s Clever Homepage Design

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Based on our exclusive interview with Compete.com's Senior Internet Marketing Manager Drew Fortin, Subscription Site Insider's newest Case Study examines how the site attracts triple the traffic of its more established competitors, and how it's converting those visitors into paying subscribers. To my mind, one of the best lessons that other B2B subscription database & research publishers should take to heart from this Case Study is how cleverly Compete.com's homepage is designed.Most B2B databas...

 

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Anne Holland

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