B-to-B publishing is alive and well, and publishing CEOs see the best opportunities in online publishing and events, according to a new survey of B-to-B CEOs from Folio Magazine. B-to-B publishers of all sizes can learn a few key lessons from the survey results, including why now is the time to launch a membership or subscription site: E-media was the fastest growing revenue stream last year (cited by 68 percent of larger publishers and 52 percent of…...
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