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February 28, 2020

illustration of the number five, representing the five subscription business topics for this column, Five-on-Friday

Five on Friday: Publishing, Streaming, Tweeting and Unicorns

Auto-renew Subscription, Business Operations, Business Services, Business Strategy, Consumer Services, Entertainment and Streaming, Mergers and Acquisitions, News, Product Development, Revenue and Sales, SaaS and Cloud Services, Subscriber Acquisition, Subscription Apps /

Happy Leap Year, everyone! While it isn’t like a three-day weekend, it only comes around once every four years and is an extra day in February. We’ll spend it planning next week’s subscription news content and upcoming webinars and events. In the meantime, here’s what’s happening this week. Comcast agrees to buy ad-supported streaming service, Xumo, and Salesforce acquires unicorn Vlocity. A new RII study shows music subscription revenue is increasing, Social Media Today offers tweeting tips to maximize your subscription company’s exposure, and What’s New in Publishing shares digital subscription trends for publishers.

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WW International Ends 2019 with a Record 4.2 Million Subscribers

Auto-renew Subscription, Business Strategy, Consumer Services, FInance, News, Product Development, Subscriber Acquisition, Subscription Apps, Subscription Business Marketing /

WW International, Inc., formerly known as Weight Watchers, finished the year with 4.2 million subscribers, a year-end record for the company and an 8% increase year-over-year. This includes subscriber growth in all of WW’s major markets, and stronger growth in digital subscriptions versus Studio + digital subscriptions. The company had revenues of $333 million for the fourth quarter and $1.4 billion for the full year 2019. WW declared earnings per share of $0.42 for the quarter and $1.72 earnings per share for the year, compared to $0.63 earnings per share and $3.19 earnings per share last year respectively.

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