November 8, 2019

New York Times Subscription Revenue Grows But Ad Revenue Drops in Q3

The New York Times Company reported total revenue of $428.5 million, or 2.7% growth, for the third quarter of 2019, compared to $417.3 million for Q3 2018. The New York Times subscription revenue was $267.3 million, a 3.7 million increase, driven by growth in the companys digital-only products including news, Crossword and Cooking. Paid digital-only subscription totaled just over 4 million at the end of the third quarter, a net increase of 273,000 subscribers and a 31% increase year-over-year. OF the net new adds, 209,000 came from digital news and the remainder came from Crossword and Cooking.

New York Times Subscription Revenue Grows But Ad Revenue Drops in Q3 Read More »

illustration of the number five, representing the five subscription business topics for this column, Five-on-Friday

Five on Friday: Ad Revenue, File Transfer and Social Media Tips

This week was nothing short of amazing, as we wrap up our very first Subscription Show. Thanks to our sponsors, keynotes, speakers, vendors and attendees for making this conference both useful and fun, chock full of great ideas and techniques to grow our subscription businesses. Here’s what else is happening in the subscription world: Amazon will earn close to $10B in net digital ad revenue this year, Dropbox is making its file transfer service available to all users, Netflix says it is compatible with certain Roku and Samsung devices, Apple plants seeds for subscription growth, and Hubspot shares social media marketing tips.

Five on Friday: Ad Revenue, File Transfer and Social Media Tips Read More »