September 4, 2019

Do you use a Fitbit to track your steps, your sleep or to help you achieve your fitness goals? The company is taking that up a notch, launching Fitbit Premium, a paid subscription service available through the Fitbit app or Fitbit Care. The new subscription tool takes an individuals data to create customized programs, including guidance and coaching, advanced insights and sleep tools, and dynamic workouts to help Fitbit users achieve their health and fitness goals. For $9.99 a month or $79.99 a year, users will get custom-designed workouts and access to thousands of video and audio workouts.