November 23, 2018

Subscription Companies Offer Big Black Friday Deals to Attract Subscribers

You don’t have to have a brick-and-mortar store to make the most of one of the biggest shopping day of the year – Black Friday, November 23. Subscription companies are capitalizing on the opportunity with some of their own deals, not just attracting customers for a day for, hopefully, for months or years to come. Here are a few big Black Friday deals that other subscription companies can learn from and some deal-seeking consumers might want to check out:

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Five on Friday: Chatbots, Malicious Ads and the Freemium Model

In Five on Friday this week, college textbooks are becoming more accessible, thanks to the subscription model, Microsofts Windows 10 mail client tries an ad-supported freemium model, Facebook is making changes to its subscription messaging chatbot permissions, malicious ads are being embedded in ad images, and the traditional publishing model isnt working.

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