Facebook Invests $3.5 Million in 3-Month Membership Accelerator Pilot
Last week, Facebook announced that the company is expanding its commitment to news publishers, investing $3.5 million in a three-month Membership Accelerator pilot program to help news organizations maximize the their membership programs. In addition, Facebook will extend its Local News Subscription Accelerator pilot that launched earlier this year and contribute $1 million to the 2018 NewsMatch campaign which matches individual donations to more than 100 nonprofit newsrooms, said Campbell Brown, global head of news for Facebook in an August 2 blog post.
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