June 29, 2018

Pandora and iHeartRadio Subscription Streams to Influence Billboard Charts

Starting with July 14 rankings, Billboard Hot 100 and Billboard 200 charts will start including data from subscription streams from both Pandora and iHeartRadio, provided by Nielsen Music. The debut will include streaming data from the week of June 29 through July 5. This is the same week that Billboard is shifting its emphasis more to paid streams versus freemium models with ad-supported streams.

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Five on Friday: Micropayments, Sales Teams and Subscription Strategies

In this weeks edition of Five on Friday, Forbes Agency Council outlines strategies to overcome ad blocking, Winnipeg Free Press uses micropayments as a top-of-the-funnel strategy, Harvard Business Review explores how sales teams are impacted when companies transition to subscription models, Associations Now discusses the benefits of monthly subscriptions, and Hubspot shares customer service secrets from beauty brand Glossier.

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