February 1, 2017

ServiceNow Reports $344.6 Million in Subscription Revenue for Q4

Cloud computing company ServiceNow (NYSE: NOW) reported a strong fourth quarter for fiscal year 2016 with subscription revenue of $344.6 million, which represents 41 percent growth year-over-year, and total revenue of $387.5 million, which represents 35 percent growth year-over-year. For the full year, ServiceNow reported subscription revenue of $1.2 billion, representing 44 percent growth year-over-year, and total revenue of $1.40 billion, representing 38 percent growth year-over-year.

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6 Secrets to Accurately Projecting Subscription Revenue

Its no secret that the Subscription business world is experiencing a meteoric uprising. Virtually every industry is manifesting its own flavor of the subscription business model. As a performance digital marketer specializing in the Subscription business space, Ursula Sellars has seen first-hand the complexities of succeeding in standing up and nurturing a lucrative subscription business. One of the trickiest aspects of ensuring you are on solid footing with your subscription business is accurately forecasting revenue. Here are Ursulas six secrets to making sure you are projecting your subscription revenue accurately.

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