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November 15, 2012

2 Reasons Why Banner Ads are Great for Niche Subscription Sites

Leave a Comment / Business Strategy, News, Technology /

This week, Ryan Dohrn spoke to Insider members about selling advertising on paywall sites. He had lots of great tips, but my favorite was the fact that banner and display ads still work — and they work *really* well for niche publications. Dohrn, founder of 360 Ad Sales, explained how advertisers love buying ad space on paywall/subscription websites since they’re clearly getting an audience interested enough in the niche topic to pay for content. Which means…

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Ad Sales for Paywall Sites

Leave a Comment / Business Media and Publishing, Business Strategy, Consumer Media and Publishing, Data and IoT, News, On-Demand Webinars, Revenue and Sales, Subscriber Only /

Looking to increase your advertising revenues? In this On-Demand Video, Ryan Dohrn, Founder of 360 Ad Sales, explains the best way to sell digital ad space. He answers common questions, like “Where should I place ads on free content pages?” and “Do banner ads work for niche, paying audiences?” Plus, you’ll learn how to price your ads and how to hire the right person to sell ads on your site!

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