Mercato, an online eCommerce platform for independent grocers and specialty food stores, is leveling the playing field for grocery delivery. The company just launched Mercato Green, a membership service that offers unlimited, free, same-day grocery delivery from more than 750 independently-owned food retailers like Green Grocer in Chicago, Pike Place Fish Market in Seattle, Windmill Farms in San Diego, Lifethyme Market in New York City, and the Original Farmers Market in Los Angeles....
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