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GoErie.com Grants Access to Content After Survey

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Asking visitors to complete short surveys in exchange for content has become a common tactic for many news sites and publishers. GoErie.com has incorporated a four-question survey from what seems to be Facebook. Here is the sequence: 1. A large blue button invites visitors to "Answer a question" to continue reading, while the content is grayed out.   2. After clicking the button to initiate the questions, the visitor is brought to a paywall and given the choice to sign in, subscribe, or con...

 

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