A Story Before Bed has some great content (check out our case study on them for more!). But we also like this email series they did leading up to Mother's Day. In this three-part series, we've printed the email subject line for you. Unfortunately, the body copy, while compelling in a beautiful HTML, was the same in all three emails--we would have liked to see some variation. Also, we would have liked to see more emphasis on benefits than features....
HELLO!
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