How a Nanny Matching Membership Site Beats Increased Competition With A/B Tests, Price Changes & Better Search Marketing

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Quick Overview ENannySource was one of the first websites to match families with child care providers when it launched in 2001. See how it's thrived for 10 years even as bigger competitors have come on the scene. President Steve Lampert shares details on why their "nannies only" niche helps differentiate the site from competitors. Plus, check out the win-win partnership they have with a doctor in a related field to produce keyword-rich site content for SEO and email marketing, and why it was imp...

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