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The $8.99 monthly add-on offers exclusive AI-powered lenses and sets the stage for a new creator monetization model
Disney’s total payment for Comcast’s one-third stake in Hulu now exceeds $9 billion, as the streaming giant moves toward full operational control by late July.
Warner Bros. Discovery isn’t just breaking up—it’s reorganizing for growth. Here’s what subscription executives can learn from their structural reset.
Move separates declining pay-TV assets from streaming and studio operations as company prepares to restructure billions in debt and focus on long-term digital growth
Premium streamer delivers 530K U.S. OTT adds in Q4; sets growth path post-Lionsgate split
With server-side ad injection and browser-specific enforcement, YouTube doubles down on its strategy to convert ad-averse users into paying subscribers.
Targeted layoffs hit marketing, TV, and finance teams as Disney streamlines operations and doubles down on profitability in its subscription-driven future.
Strategic catalog acquisitions and international expansion helped Reservoir grow recurring digital revenue—offering valuable lessons for streamers and subscription businesses alike.
New bundled perks program offers rotating discounts, sweepstakes, and access opportunities—to drive engagement, retention, and bundling across platforms.
Snap Inc. reports a 75% year-over-year increase in subscription revenue, highlighting the growing significance of Snapchat+ in its financial strategy amid advertising market uncertainties.