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Walmart adds flexibility and perceived value with Paramount+ or Peacock access, while Costco leans on exclusivity and enforcement to drive tier upgrades.
Why Scaling Success Requires More Than Growth Alone. Learn proven frameworks and playbooks to scale profitably.
YouTube’s move marks a historic shift in sports subscriptions. Yet higher costs for existing customers highlight the risk of innovation that undermines loyalty.
Penalty underscores the FTC’s renewed enforcement posture, offering subscription executives a preview of how transparency and accessibility rules like Click-to-Cancel may be applied.
Wohlfiel v. Adobe alleges deceptive enrollment and “heroin-like” reliance on Early Termination Fees, building on the FTC’s ongoing enforcement case.
Amazon folds its ad-supported Freevee service into Prime Video, signaling a strategic shift toward consolidation in hybrid subscription and ad models.
Antenna’s latest report shows slowing growth, shifting demographics, and a surge in former subscribers reshaping the SVOD landscape.
Massachusetts’ new Attorney General regulations ban hidden fees and impose strict rules on subscription trials and auto-renewals, with major implications for consumer-facing businesses.
Effective September 2, 2025, Massachusetts’ “Unfair and Deceptive Fees” regulation (940 CMR 38.00) bans hidden charges and sets strict standards for subscription trials, auto-renewals, and
With Fubo debuting a $55.99 package, rivals Disney, Fox, and others are racing to reshape live sports streaming with lower-cost, sports-centric offerings.

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