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The subscription lifecycle is a framework for describing the needs, processes, capabilities, and knowledge that subscription businesses require as they acquire, bill and retain subscribers;
In this weeks Five on Friday, CJR explores the state of social media in 2019; Forbes shares sports entertainment trends, including subscription opportunities; Hulu hits
National Geographic Learning, a division of Cengage, announced yesterday that it was launching a first-of-its-kind subscription service for high schools course materials. The new service
Readers love our trends reports! And why not, they are thoughtful, detailed, and chock full of information on market trends, analysis and more. Here are
Meredith Corporation (NYSE: MDP) is starting the new year with $150 million of new cash in its pocket, after closing the sale of FORTUNE magazine
Earlier this week, The New York Times and Scribd announced they were teaming up to provide readers with what they’re calling the “ultimate subscription bundle.”
Last week, educational publisher Cengage announced that it had settled a lawsuit filed by textbook authors David Knox and Caroline Schact over a dispute alleging
Some of the key success strategies in data publishing work just as well in other forms of publishing because they are so powerful and so
Didn’t get to all those summer beach reads? Walmart’s got you covered with its new eBook service called Walmart eBooks. This Wednesday, Walmart announced its
Last week, Kaplan Test Prep and Cengage announced a new partnership, bringing free test prep and live academic support to Cengage Unlimited subscribers. At the
