Product Development

The subscription products we develop and build are our reason for being.  We build them to offer subscribers and members something they need or want, that we love to provide.  But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.

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Latest

CrowdStrike gets record # of subscribers in Q4, Philo and Best Buy partner with $1 promo, Daily Telegraph to link journalists’ pay to article popularity.
The New Yorker to host live events, HBO Max raises $80M in ad revenue, and Breitling launches watch subscription.
Facebook is launching a subscription newsletter platform for independent writers to grow their audiences.
Urban Outfitters is the latest retailer to test a tiered, paid membership program, starting in Atlanta and Dallas.
The Information will launch a newsletter business, Twitter considers an “undo” feature, and WWE fans need to subscribe to Peacock to watch Wrestlemania 37.
During the company’s annual Analyst Day, Twitter revealed a new Super Follow subscription feature, as well as Communities, Spaces & Revue.
Personal transportation startup Revel announced it is offering electric bike subscriptions in New York as well as EV charging Superhubs.
Microsoft has developed a new version of Office for commercial and individual users that won’t require a Microsoft 365 subscription.

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