Product Development
The subscription products we develop and build are our reason for being. We build them to offer subscribers and members something they need or want, that we love to provide. But while the inspiration for creating a new product is all around us, the mechanics of defining, developing and launching that membership or subscription product are both complex and daunting. We have you covered, from know-how to help beginners to articles keeping you up on the latest trends and developments for enhancing and growing exceptional subscription products.
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In order to continue growing and avoid becoming a standalone reference product, LinkedIn needs to build ongoing user engagement.
Considering implementing a freemium model for your subscription site? Here are ten tips you should consider while getting started.
Russell Perkins looks at ratings systems and how they are important in a data-driven world.
The sustained popularity of subscription box services shows the efficacy of the subscription model alongside a market that surprisingly exists for boxes of niche products.
In this edition of Five on Friday, Insider Guide to New Product Development Diane Pierson looks STM publishing, B2B content marketing, investors, and weak writing
One year ago Time Inc. was spun off from Time Warner. Contrary to all prognostications, the company has seen success in its first year of
In this edition of Five on Friday, Insider Guide to New Product Development Diane Pierson looks at new business opportunities, “good” leads, customer interaction, publishing
In this edition of Five on Friday, Insider Guide to New Product Development Diane Pierson looks at startups, free vs. paid content, Google+, CODie Awards,
Real estate listing site Zillow has grown to a monster market capitalization of $5 billion dollars, but a little-known fact is that it launched without
In this edition of Five on Friday, Insider Guide to New Product Development Diane Pierson looks at customer motives, social media, grants for women-owned businesses,
