In this Subscription Insider STATPACK, we look at Netflix financials, trends and predictions. Understand data such as subscription revenue trends, ARPU, streaming content obligations, financial trends, user data and even data on Netflix original content trends. Download the 110-page PowerPoint with 49 charts and graphs (with three embedded excel charts) to access all the data.

Table of Contents

1. Global overview

• Netflix’s annual revenue 2002-2016
• Netflix subscription revenue 2010-2020
• Netflix: net income 2000-2016
• Netflix global video content budget 2017
• Netflix’s programming costs per streaming customer worldwide 2012-2017
• Netflix ARPU worldwide 2012-2017
• Netflix’s streaming content obligations 2010-2016, by type
• Netflix: employee count 2016
• Number of Netflix households worldwide 2010-2020
• Number of Netflix streaming subscribers worldwide 2011-2017
• Number of Netflix subscribers 2011-2016, by type
• Netflix: number of subscribers 2016, by region
• Leading Netflix market worldwide 2017
• Number of Netflix subscribers 2022, by country
• Media most associated with watching TV in the U.S. by generation 2017

2. U.S. financial data

• Distribution of movie and TV rental market revenue in the U.S. 2012-2016, by source
• Netflix: streaming revenues in the U.S. 2008-2020
• Netflix SVoD revenue in North America 2016-2021
• Netflix original content spending in the U.S. by genre 2017
• U.S. markets with highest Netflix SVOD access rate 2015

3. U.S. user data

• Streaming service usage in the U.S. 2017
• Video streaming service penetration rate in the U.S. 2017
• Share of adults who have a Netflix subscription in the U.S. 2017
• Consumers with a Netflix subscription in the U.S. 2017, by gender
• Consumers with a Netflix subscription in the U.S. 2017, by age group
• Share of households with Netflix in the U.S. 2017
• U.S. Netflix user share among OTT users 2015-2020
• Number of Netflix subscribers in North America 2016-2021
• Number of Netflix users in the U.S. 2015-2020
• Number of Netflix DVD subscribers in the U.S. 2011-2017
• Share of U.S. consumers who streamed Netflix content weekly 2010-2016
• Most appealing Netflix features in North America 2017
• ACSI – U.S. customer satisfaction with Netflix as of 2016
• Netflix peak period downstream traffic share 2011-2016

4. Canada overview

• Netflix revenue in Canada 2011-2015
• Netflix: streaming revenues in Canada 2010-2020
• Number of Netflix subscribers in Canada 2015-2016
• Netflix reach in Canada 2014-2016, by region
• Share of Canadians subscribing to Netflix 2014-2016, by age
• Share of Canadians with Netflix subscription 2012-2015, by household type
• Canada Netflix subscriber penetration 2012-2016, by language

5. Own content

• Netflix original content viewership in the U.S. 2016
• Netflix content availability 2016, by country
• Netflix series viewership 2016
• Emmy Awards: number of Netflix nominations and wins 2013-2017
• Streaming audience of TV shows in the U.S. 2016, by age
• Viewership of Stranger Things in the United States as of August 2017, by age group
• Viewership of House of Cards in the United States as of August 2017
• Viewership of Unbreakable Kimmy Schmidt in the United States as of August 2017

6. Reference

Need a stat for a presentation or business plan? Perhaps you need to find proof points for your team or next year’s budget planning? We have your covered! Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis.