By 2025, there will be approximately 2.5 billion video-on-demand users around the world. Nearly 1.5 billion of those will be streaming video-on-demand viewers. Subscription video-on-demand revenue is anticipated to grow to $126 billion, nearly double the SVOD revenue from SVOD services in 2020. Of all the services, Amazon Prime Video reigns supreme in terms of the amount of content, followed by Netflix, Paramount+ and HBO Max, respectively. And, of course, there are our favorite shows that draw us to particular subscription video-on-demand services: The Mandalorian on Disney+, Star Trek: Picard on Paramount+, Stranger Things on Netflix, and The Marvelous Mrs. Maisel on Amazon Prime Video.
Whether you love data like we do, want to see how your favorite subscription video-on-demand platform ranks, or are curious about which shows are the most popular, we’ve got you covered in this Subscription Insider STAT PACK exclusive. In this report, you’ll find the following.
Table of Contents
Overview
- Forecast of Video-on-Demand users by segment in the world 2017-2025
- SVOD revenue worldwide 2016-2026
- Digital Market Outlook: video-on-demand revenue in the U.S. 2017-2025, by type
- Digital Market Outlook: users of video-on-demand in the U.S. 2017-2025, by type
- SVOD revenue in the U.S. 2011-2021
- Number of paid SVOD services used in the U.S. 2016-2021
- SVOD services monthly basic plan subscription price in the U.S. 2020
- Market share of SVOD platforms in the U.S. 2020
Content
- Amount of content subscribers get per dollar on major SVOD services in the U.S. 2020
- Number of movies and TV shows on VOD platforms in the U.S. 2021
- Most in-demand digital original shows in the U.S. March 2022
- Leading original TV series on SVOD services in the U.S. 2021, by minutes streamed
- Original TV shows available on selected SVOD services in the U.S. 2020-2021
- Demand for SVOD platforms in the U.S. 2021, by type of series
- Online TV shows shared with other SVOD services in the U.S. 2021, by platform
- Movies shared with other SVOD services in the U.S. 2021, by platform
Platforms
- Netflix viewers in the U.S. 2021-2025
- Number of Amazon Video subscribers in the U.S. 2017-2026
- Number of Hulu’s paying subscribers in the U.S. 2019-2022, by quarter
- Number of HBO and HBO Max subscribers in the U.S. 2019-2021
- Disney+ subscriber numbers worldwide 2020-2022
- ESPN+ subscriber numbers in the U.S. 2019-2021
- Paramount – number of subscribers worldwide 2015-2021
- Global number of subscribers to direct-to-consumer video services of Discovery 2021
Users and Demographics
- SVOD service user shares in the U.S. 2015-2021
- SVOD penetration rate in U.S. homes 2014-2020
- Distribution of SVOD viewers in the U.S. 2020-2021, by number of services
- Distribution of VOD subscribers in the U.S. 2021, by gender
- Distribution of VOD subscribers in the U.S. 2021, by generation
- Share of households streaming SVOD daily in the U.S. 2021, by age group
User behavior
- SVOD service multiple subscriptions in the U.S. 2020
- Quarterly OTT subscriptions per person in the U.S. 2020-2021
- New SVOD subscribers in the U.S. 2020-2021, by platform
- Streaming services share of total OTT viewing in the U.S. 2021
- Most indispensable SVOD platforms in the U.S. 2021
- Most likely incentives to keep video streaming service subscribers in the U.S. 2020
- Reasons for canceling online streaming service subscriptions in the U.S. 2018-2020
- Share of premium SVOD sign-ups in the U.S. Q3 2019-Q4 2020, by platform
- Share of new Disney+ and HBO Max subscriptions in the U.S. 2020
Forecast
- Number of SVOD subscriptions in the U.S. 2021-2026
- SVOD penetration rate in the U.S. 2017-2026
- Share of OTT video subscription revenue in the U.S. 2019-2022, by company
- Subscriptions to SVOD services in the U.S. 2027, by provider
- Viewer numbers for selected OTT services in the U.S. 2018-2024
