Weekly Subscription News: Acceleration, Ads and More Ads

Featuring Quartz, TikTok, Facebook, Rural Newswire and Snapchat

This week’s subscription news roundup features articles on vehicle acceleration subscriptions and ad products galore. After an initial uproar about EV subscription pricing, Mercedes is dropping its annual fee and adding a lifetime upgrade option. In advertising news, TikTok is launching an ad product for publishers and giving them a 50% cut, Snapchat is bringing advertising to its short-form Spotlight product, and YouTube sees a 2.5% drop in advertising revenue year-over-year for the first quarter.

Mercedes Tweaks EV ‘Acceleration Increase’ Subscription Offer with New Pricing
The Drive

Elon Musk Threatens to Reassign @NPR to ‘Another Company’
NPR

One Year After Removing Its Paywall, Quartz’s Traffic Continues to Drop
Adweek

TikTok Is Launching Ad Product for Publishers and Giving Them 50% Cut
The Wall Street Journal

Meta Announces New Ways to Discover and Personalize Facebook Reels
Meta Blog

Newly Launched Rural Newswire Offers Stories for Any Newsroom to Republish
Grist

Snapchat Is Bringing Ads to Its Short-Form Spotlight Format
Tubefilter

YouTube Ad Revenue Dropped 2.5% YOY in Q1, But Paid Subscription Sales Grew 9%
Music Business Worldwide

Filed in Business Services, Business Strategy, Consumer Media and Publishing, News, Subscription Apps

Dana E. Neuts

Dana Neuts is Subscription Insider's Editorial Director, covering our daily subscription news as well as member features, case studies, premium content, and reports. Dana is also a writer, editor, marketer and communications professional. Her work has appeared in AARP Bulletin, The Seattle Times, Seattle Business, 425 Business, 425 Magazine, South Sound Magazine, Northwest Travel and more. Her specialties include business writing, community news, senior issues, travel and, of course, subscriptions!