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Upselling and cross-selling are powerhouse strategies for subscription businesses that want to increase revenue and offer more value to their customers.
CEO David Zaslav anticipates strong subscriber growth for Max through global reach, strategic partnerships, and bundling with Disney+ and Hulu, as Warner Bros. Discovery eyes
Ultimate Package Customers Face an Additional $10 Monthly Increase, as DIRECTV STREAM Adjusts Price Changes Following Disney Deal Fallout
The subscription-based platform revealed its first-ever financial results, showing massive growth in users, revenue, and payouts, while diversifying beyond adult content.
As subscriptions become ubiquitous, it’s time to rethink their use. Discover when subscriptions add value, when they don’t, and alternatives that respect customer needs.
New FTC Regulation Targets Deceptive Practices in Consumer Reviews, Signaling Heightened Scrutiny on the Subscription Industry
Executive Branch Initiative to Simplify Subscription Cancellations and Enhance Customer Service Signals Heightened Federal Scrutiny on the Industry
Paramount Global begins layoffs, cutting 15% of its U.S. workforce to save $500 million as it adapts to industry changes and prepares for a merger
Warner Bros. Discovery is shutting down its Boomerang streaming service on September 30, moving subscribers and selected content to Max as part of a broader
Motos And Friends Podcast to Lead Auddia’s Subscription Beta Program, Offering Ad-Reduced Episodes and Higher Compensation for Podcasters