Condé Nast is starting out the year with staff cuts to the Glamour magazine team, part of the parent company's overall reorganization plan. According to WWD, Glamour cut staff last week, including an assistant editor and executive beauty editor. This news comes just two months after Glamour announced that the 80-year-old fashion and beauty magazine would cease publication at the beginning of this year. The January 2019 issue was the magazine's last regular print issue. The magazine may, however, print special editions occasionally.
This is an article sponsored by Vindicia Offering free trials can be a successful acquisition strategy for subscription businesses. However,...
Learn how subscription businesses have remained strong through the COVID-19 crisis and what strategies and business approaches they have used that have enabled them to retain and scale their subscriber base.
Understand how your organization can adopt new effective retention strategies and tactics. Determine what’s next for your subscription business and how you succeed during COVID-19 and after. Listen to the fireside chat with Michael Daley, Global VP Solution Evangelist at Vindicia, and Rajeev Raman, CEO of Redfast.
Digital publishing platform Medium is adding a consumer subscription product in the next quarter, reports TechCrunch. Ev Williams, Medium's CEO, made the announcement last week at the Upfront Summit. According to Williams' announcement, the first version of the product will launch this spring and he calls it an "upgrade" to the current reader experience. This news comes just one month after Williams announced major changes at Medium, including the elimination of 50 jobs, closing of its New York and Washington, D.C. offices and the elimination of a native advertising model that two dozen or so publishers had been testing.
Subscription Insider has assembled its 2021 subscription predictions for streaming video, streaming audio, subscription boxes and publishing.
Escape the latest political news with these subscription news stories. This week, USA Today launches an ad-free, in-app offering for $2.99 a month, LinkedIn tests autoplay video ads, and Spotify offers artists a sophisticated analytics dashboard to help them learn more about their fans. Also this week, Costco may have a membership retention problem, advertisers show interest in Amazon's NFL experiment, and Time Inc. cuts costs by cutting circulation and frequency.
Ad revenue for newspapers has been falling for years, but the migration of ad dollars, especially to Facebook and Google, are pushing news orgs away from ad-based revenue models.
Change is here for the subscription industry. Customer retention is top priority while competition grows and customer expectations shift. So, which trends should be on your radar? And what strategies and tactics should you be using to ensure subscriber growth?
This morning Meredith Corporation (NYSE: MDP) reported its third quarter results for its fiscal year 2017, including total company digital advertising revenue growth of 25 percent, a third quarter record. Meredith Corp., the publisher of well-known brands like EatingWell, SHAPE, Parents and Better Homes & Gardens, also reported total company revenue of $425 million and earnings per share of $0.87. For the first nine months of fiscal year 2017, Meredith reported total company revenue of $1.3 billion, a 4 percent increase year-over-year, and total advertising revenue of $704 million, a 3 percent increase year-over-year.