Subscriber Acquisition
Latest
After talking to President Trump, Microsoft confirms that it is considering an acquisition of TikTok in the U.S., Canada, Australia and New Zealand.
Apple reports double digit growth in products and services in Q3 FY2020, including growth in subscription services revenue.
The Athletic hopes to boost subscribers with cross-marketing deals, Instagram Reels plans to poach creators and Twitter confirms it may add subscriptions after 2020.
App Annie reports on the evolution of mobile apps, Parks Associates shares the future of U.S. cloud gaming, and Panera makes coffee subscriptions a success.
Micro-video platform started a $200 million TikTok Creator Fund to help creators turn their content into careers and signed a multi-year deal with NMPA.
DC Universe ends annual subscription plan, Misfits Market raises $85M, and Spotify rolls out video podcasts for a few select shows.
Microsoft-owned LinkedIn announced this week that it will cut 960 jobs across its Sales and Talent Acquisition business segments.
Zuora helps The Seattle Times meet digital subscriber goals, Hubspot shares newsletter tips, and NYT Co. names a successor President-CEO.
A new platform – Subtext – is having great success helping publishers connect and engage with readers through text messages.
The Guardian announced that it will be cutting up to 180 jobs (70 editorial, 110 business positions) due to declining revenue resulting from the pandemic.