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New research challenges pricing assumptions, highlights retention trends, and uncovers key growth strategies for subscription-first companies.
AT&T surpasses subscriber expectations with a holiday-driven surge, adding 482,000 phone and 307,000 fiber subscribers, thanks to strategic bundled offers.
Despite an ambitious start and strategic partnerships, Utomik fails to survive in the competitive market, raising questions about the future of independent gaming subscriptions.
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The new API empowers developers with more flexibility in managing large content catalogs, creator-driven experiences, and subscription-based add-ons within apps.
As part of a strategy to bolster its subscriber base, The Times is eyeing deals with smaller publishers offering access to its lifestyle content.
As cord-cutting accelerates, CNN lays off 200 employees while investing $70 million into subscription-driven digital products.
Set to debut in February 2025, Samsung is expanding its subscription footprint for its AI-powered devices.
Price Increases, Diverse Content Slate, and Live Programming Propel Subscription Growth and Retention
Discover where your customers cancel subscriptions and learn actionable strategies to reduce churn, improve retention, and strengthen customer relationships.