In this edition of our weekly subscription news round-up, we bring you subscription pricing, price hikes, Pandora and Postmates. We’ve got those headlines and more right here, in case you missed them.
Trinity Mirror: Brands Should Create Likeable Advertising to Solve Ad Blocking Crisis
The Drum
Subscription Pricing Isn’t as Evil as You Think
The Mac Observer
Marketers Get SaaS-y with Auto Renewals, Bad Emails
Phoenix Business Journal
Medium Adds Suite of Monetization Tools for Publishers
Subscription Insider
Vindicia: Nine Essentials for Acquiring Subscription & Recurring Revenue Customers
Digital Media Wire
Can Pandora’s Founder Save the Company?
The Motley Fool
Postmates Launches Subscription Delivery Service to Rival Amazon Prime
Subscription Insider
Why Netflix’s Impending Price Hike Won’t Hurt Subscriber Numbers
TheStreet
Six Ways to Use Video to Increase Conversion Rates
WordStream
Apple News is Using Twitter to Bring in New Readers
The Verge
Keep your subscription business on track with our daylong Subscription Accelerator program on May 4. Here are a few of the great topics we’ll be presenting: Fraud, Friendly, Fraud and Chargebacks: Protecting Your Business; Optimizing Customer Lifecycle Monetization for Maximum Revenue; and Subscription Lifetime Value Best Practices and Outsourcing, along with case studies from Editorial Projects in Education and Disney Movie Club. Register today to take advantage of early registration rates!
Have a wonderful spring weekend!
~ The Subscription Insider Team