Looking to Sell Your Subscription Site? Make Sure to Court Multiple Buyers

Mergers & acquisitions take time — both before and after the sale. But subscription websites looking to sell shouldn’t feel they have to submit
Mergers & acquisitions take time -- both before and after the sale. But subscription websites looking to sell shouldn't feel they have to submit to a long and drawn-out courting process with buyers. As we discuss in this week's How-To on Subscription Site Insider, it's best if websites looking to sell court multiple buyers -- and place a timeline on all prospective buyers to bid. This auction-style bidding process gives sellers the advantage since it's all…...

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